Connect with me for Dental Online Marketing here
t 0845 259 1232
e info@markoborn.com
What does Mark Oborn Ltd – Online Marketing for Dentists do?
I work online to attract more people to your website, using Search Engine Optimisation (Google #1) and Social Media, then ensure that the maximum number of people convert from your website to become patient, by using email marketing, social media and marketing ‘copy’ on your website – the video above explains how this all fits together.
Why did I set up this company?
When I did my MBA I looked at many industries, analysing what they did that worked and why those things worked. During my Masters Degree I majored in marketing and creativity and recognised certain ‘marketing traits’ that we creeping in to dentistry that I didn’t like.
I saw more and more dentists marketing their businesses like they sold ‘products’ – product marketing focuses around encouraging the purchaser to buy NOW. Special offers, deals incentives are the name of the game with product marketing.
Dentistry is fundamentally a service based industry, and for this the marketing message should be about reducing risk for the buyer and increasing trust of the dentist… not selling products at discounted rates.
I saw there was also a need to help dentists market their practices online, and so my company was born… I merged my geeky addiction to technology with my MBA in Marketing and my knowledge of the dental industry.
Who do I work with?
I work with some amazing dentists throughout the UK and have a range of testimonials on my website here.
Working with dentists and their online marketing continues to challenge and stimulate me, I find it fun and love to see the results at the end of each month… while this continues I’m having such a blast there really is no stopping how far this business can go!
These people really know how to market and they know the ins and out of the adword, which keeps changing and I would highly recommend them for any dentist out there who wants to use them for Adwords campaigns. I’ve been working with them for about 6 weeks now and they have just been really great to work with in setting everything up. Its been really easy, lots of information to use.
Thank you, your comment is very much appreciated 🙂
Mark